ATSC 3.0: Impact on Business Strategies and Technology Spending

Thu. November 10| 12:00 PM - 12:30 PM | Inspiration Stage 4

A panel of technology decision makers at leading broadcasters will discuss how the forthcoming ATSC 3.0 standard is impacting their investment decisions. Hear where broadcasters are planning to invest, the timeline for spending, and how ATSC 3.0-related spending will impact investment in other areas. . The discussion will evaluate practical investment considerations for deployment costs, new revenue models, and consumer adoption timing. Participants will share perspectives in the context of the latest developments with the ATSC 3.0 standard and regulatory process.

Produced in partnership with Devoncroft Partners

Program: Core Sessions

Key Topic: ATSC 3.0, Business/Investment

Registration Package: Core Package

Education Partner

Sponsored by Devoncroft Partners


Zaller, Joe
Joe Zaller
Devoncroft Partners


Parks, Delbert
Delbert Parks
Sinclair Broadcast Group
Siegler, Dave
Dave Siegler
VP, Technical Operation
Cox Media Group